Winning with Simplicity

Nov 24, 2009 · Design · CSS · XHTML · AJAX · jQuery

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In the pursuit of looking sophisticated it is easy to loose sight of the focus and clarity that makes a really effective marketing message. The fact is, some of the highest earning websites I've ever seen have also been the simplest.

The folks at NU-Finish asked us to build them a foundation they could add to for years to come. Their needs were simple but immediate.

• To present their color selection to purchasing customers.
• A place to put a clear description of what they do and why they are a great choice for new prospects.
• Before and after photo gallery to emphasize the quality of their work.

It was less than two weeks from concept to completion. NU-Finish, Inc. now has a home page where they are proud to send both clients and prospects.